I create powerful customer-focused content strategies for SaaS, tech, and ecommerce brands, and help them write engaging content that converts. Human connections are so important in the digital world, which is why my content ideas always put customers first.
Specialist areas
Software as a service (SaaS)
Technology
Ecommerce
Marketing
Customer experience
Data & AI
Personality Quirks
morning person | honest | understanding | efficient | quick-thinking
Nuances
I specialise in aligning content ideas and topics with specific customer needs through research and analysis. My writing style is conversational, but always geared towards brand voice and customer needs.
Rate
Rate Weighting
£300-£500
Volume, value, brand fit, output
Core Services
Content Production
Strategy & Planning
Business Support & Mentorship
Copywriting
Tools
Hootsuite / Adobe Photoshop / Google Analytics / MS Word / MS Powerpoint / Trello
Hashtag Highlights
#contentproduction #contentproducer #saas #technology #ecommerce #customerexperience #technology #marketing #AI #data #strategy #planning #copywriting #businesssupport #mentorship #writer #brighton #techsaas #techsaaswriter #digitalwriter #techwriter
Skill Armoury
Brand Portfolio
Testimonials
Stephanie Oley, Rendezvous en France
Nathaniel Seeley, CifrasPR
“Lizzie’s work is everything we need in a freelance writer - beautifully crafted, thoroughly researched, well structured and full of her own original turns of phrase. She is a fantastic resource!”
“I’ve worked with a lot of writers over the past 8 years and Lizzie is the best by far! She is extremely reliable and has incredible talent. I highly recommend her.”
Writing Samples
25 Actionable Social Media Marketing Tactics That Will Get Results Right Now
Seven in ten Americans use social media.
In fact, for many of us, the first thing we do in the morning is open up Facebook or Twitter or Instagram and start our daily scrolling.
As a result, businesses have sat up and taken notice of the potential power that social media has. It’s now one of the most important cogs in the marketing wheel, with many brands and businesses experimenting with new and exciting ways to reach their audiences.
To spark your inspiration, we’ve gathered together a list of the best social media marketing tactics for getting cold, hard results.
How to Leverage the Most Important Ecommerce Metrics to Boost Sales
What do the most successful ecommerce businesses all have in common?
The answer is they make decisions based on facts and data, not assumptions and guesswork. These top-tier businesses – the ones you eye longingly every day – are aware of how their store is performing at all times and they know exactly what they need to do to grow.
But data is a funny beast. It’s messy and unwieldy; complex and overwhelming. Every minute, millions of bits of information are created and stored – so how do you know what’s important?
These 7 Brands Have Used BigCommerce to Level Up Their Businesses
Standing out in today’s ecommerce landscape is like walking uphill through treacle. The ease of setting up shop on marketplaces like Amazon means everyone and their dog seems to be giving the whole selling online thing a go.
But standing out goes a whole lot further than uploading your products and hoping you’ve got the edge over your competitors, which is why a lot of successful retailers are choosing to create their own dedicated online stores.
4 Ways AI is Changing the Landscape of Content Marketing - and What It Means For You
The term AI conjures up images of futuristic sci-fi scenes and shiny robots. And, while that is an extreme, media-led version of it, it has been consistently infiltrating our lives for the past few years.
In a 2014 statement to the BBC, Stephen Hawking urged that, if done wrong, “the development of full AI could spell the end of the human race.”
That is not a fun thought. But it does show the powerful potential AI has.
How To Create A Social Media Posting Schedule That Increases Your ROI
Not everyone likes schedules; they require discipline and can often feel uncreative, but having a social media posting schedule can actually inspire creativity while saving you time and guesswork.
When you only post one link to your latest piece on each social media channel you’re severely limiting the number of people who will see and get value from your post.
The Good, The Bad and The Ugly: Why Emojis Are Taking Over the World
How many times have you sent a thumbs up as a response to a question or a smiley face to a friend in a message?
If the answer is many, you might just be fluent in the fastest growing language.
And no, it’s not a spoken language. It’s not Arabic, or Mandarin, it’s actually the language of Emojis – those little icons you can slip into messages.
Contact Lizzie to find out more.
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